Pricing Philosophy (Link From Every Product)

Add this once as a standalone page and link it from each product.

Pricing Philosophy (Short Version for Squarespace)

Mental performance work is an investment in consistency, confidence, and long-term development — not a transactional service.

Pricing reflects professional training, individualized work, and ethical boundaries between performance and clinical care.

All services begin with a consultation to ensure fit and alignment before any commitment is made.

Navigation (Critical)

Do NOT use “Shop”

Recommended:

  • Services

    • Athlete Coaching

    • Parent Support

    • Coaches & Teams

  • Start Here (Consultation)

Hard Truth (Important)

If you:

  • List packages publicly

  • Allow checkout without consultation

  • Treat this like e-commerce

You will:

  • Increase poor-fit clients

  • Spend time resetting expectations

  • Undermine your authority

This setup protects:

  • Fit

  • Outcomes

  • Your time